SEO & AI Search Lead for B2B SaaS

I’m Shehu AbdulGaniy.

I help B2B SaaS companies turn Google and AI search into signups.

Work With Me See My Work
Shehu AbdulGaniy speaking on stage at Search Africon
Shehu AbdulGaniyOn stage at Search Africon 2.0, Lagos.

553%

growth in monthly organic signups

Copysmith · 529 → 3,457/month in 8 months

291%

growth in monthly organic clicks

OneCal · 8,000 → 31,300/month

10,000+

signups from organic search

SweetProcess · 300+ paying customers

Signups and customers. That’s how I measure SEO.

From content writer to SEO lead.

Shehu AbdulGaniy presenting on stage at Search Africon 2.0 in Lagos
Speaking at Search Africon 2.0, May 2025.

I started at SweetProcess in 2016, writing articles.

Over ten years I became its SEO Strategist, then its Content Manager.

In 2021 I founded Your Content Mart (opens in a new tab) to do the same work for more SaaS teams. That’s where the Copysmith and OneCal results came from.

Today I work directly with a few SaaS companies at a time.

I’m also building PublishFlow (opens in a new tab), an AI LinkedIn ghostwriter for founders. It drafts a week of posts from the calls they already had, in their own voice.

See my portfolio Read my resume

Kind words

What editors and founders have said.

“AbdulGaniy is an excellent writer who is capable of delivering high-quality content that nails expectations without needing excessive direction. It’s rare to find content marketers who just get it, but he’s definitely one of them. I would not hesitate to recommend working with him.”

Ben SailerDirector of Inbound Marketing, CoScheduleNow at Technical.lyEdited my guest post for CoSchedule

“AbdulGaniy provided us with several highly actionable tips for honing our content strategy. He helped us refine our content’s search intent and also provided us with directions on where we could expand our SEO strategy, given our industry and our positioning in it. Highly recommend working with him.”

Paras DahalFounder, DocdownNow AI Research Engineer at MetaAfter my free SEO strategy audit

“AbdulGaniy conducted a video audit of Payzip and amongst the numerous recommendations, highlighted a couple of issues that I hadn’t considered before. A useful service with advice and issues explained thoughtfully and clearly.”

Jaymie ThomasHead of Marketing, PayzipAfter my free SEO strategy audit

I share what I learn.

“Just wanted to say thank you again for your insightful post on ZSV keywords. Made me feel like I might actually know what I’m doing. Keep going with the amazing posts. It’s been great learning from you here.”

Jess CookHead of Content, MarpipeNow VP of Marketing at VectorNewsletter reader

All my writing Invite me to speak

Work with me

Three ways to work with me.

You want advice

SEO Power Hour

One hour on your SEO or AI search problem. You leave with an action list.

$100 · ₦100,000 in Nigeria

You want it done

SEO Off Your Plate

I run your SEO and AI search. You approve pages in about 30 minutes a month.

$1,500/month · founding price

You want a senior owner

Fractional SEO Consultant

I lead SEO and AI search inside your company, with the team you already have.

$3,500/month

Compare them Or say hello on LinkedIn